Loading
An indicative view of where our products are heading. Timelines shift as we learn. We'd rather ship the right thing than a dated one.
Governed PPC optimisation — every change to the ad account logged with its reasoning and measured for impact. Currently onboarding a small group of established businesses.
Every change to the ad account is logged with the reasoning behind it and measured for impact.
Nothing changes in the account without a person signing off first.
Surfacing budget lost to zero-conversion search terms, dayparts and placements.
Recurring, prioritised and costed recommendations rather than one-off reviews.
A/B tests scored by expected value, with every variant logged and reviewed.
Opening the beta to a wider group of established businesses.
Extending the change ledger beyond Google Ads to other paid channels.
Automated guards that flag spend drift before it costs you.
Self-serve access to change history and wasted-spend analysis.