AI Analyst

The AI Analyst lets you ask questions about your account in plain English and get answers grounded in your connected data and your goals — without building a report or learning a query language.

What you can ask

• "Where is my budget being wasted?"
• "Which campaigns are furthest from my CPA target?"
• "What changed last week that might explain the drop in conversions?"
• "Summarise the most important issues from the latest audit."

How it works

The Analyst draws on the same grounded foundation as audits — your synced Google Ads data, business profile, goals and KPI targets — so answers reflect your context, not generic advice. Where relevant it points you to the underlying finding, recommendation or surface.

How to use it

Use the Analyst to explore quickly between formal audits, to interrogate a result you do not understand, or to brief yourself before a stakeholder conversation. For a complete, structured review, run an audit; for a quick question, ask the Analyst.